Hi, I'm Warren Kilian
A digital consultant focused on transformation, disruption and conversion strategy for businesses.
I use my 10 years experience in digital marketing, ecommerce and consulting to provide services to agencies and businesses alike. I have worked on both client and agency side with a soft spot for the retail sector. I have a passion for working with people on developing strong personal brands and enjoy working with small business owners wanting to grow their business.
My current contracts allow me to work with the country's biggest brands, exciting startups and some true digital transformation case studies.
From humble designer to digital executive and now product manager for a tech startup...
Head of DigitalYreeka (Pty) Ltd
October 2016 - Present
I'm currently the Head of Digital for a business transformation startup, Yreeka. My role is focused on providing digital solutions to our clients as well as growing the Yreeka business.
October 2016 - Present
A subsidiary of Yreeka, Unsilo is an integrated business solution aimed at connecting HRMS, CRM and PM to help with business efficiencies and growth. As the Product Manager i'm responsible of the full scope of work that needs to be executed whilst working with an Indian development team.
Digital Consultant (Contract)Hirt & Carter
April 2017 - September 2017
My role was to assist in the development of a digital strategy to position the new H&C digital team within the group, to digitally transform the the current brands that fell under the group as well as understand the opportunities that existed within their current client base (print) and what digital solutions they could benefit from.
Digital ConsultantLeague Digital
January 2016 - September 2016
I was fortunate enough to get some experience from an agency side to better understand the diversified needs of businesses in the digital age. My core role was to consult on development projects and take clients briefs and extract maximum value from them in order to achieve business results. I also looked after a team of consultants who managed digital marketing efforts for our clients on the Hubspot platform. I received an opportunity to work in Stockholm, where i consulted to a Swedish Fintech company, Cinnober on a development project.
Head of EcommerceCoricraft Group
September 2015 - December 2015
I was approached to join the Coricraft group as the Head of Ecommerce to move their digital and ecommerce efforts forward. I looked after 3 brands and scoped the requirements for getting those brands onto the new eCommerce platform, Magento.
Digital Marketing ExecutiveMr Price Group
February 2012 - September 2015
My journey with the Mr Price Group, and their eCommerce, started with the responsibility of the setup and implementation of a photography studio and integration with Scene7 asset management which fed our ATG system for eCommerce. I was then tasked with the role of developing a digital strategy to launch the brand into the digital space and how to launch and grow an eCommerce channel. I developed a strategic framework which i applied to understand the total customer journey and mindfully deploy tactics to ensure we meet our KPIs. Segmentation > Acquisition > Engagement > Conversion > Retention I managed a team of developers, marketers, designers and worked alongside the executive team planning and implementing an international and omni channel strategy for mrphome.com.
Visual DesignerMr Price Group
October 2008 - June 2011
My retail experience began as a visual designer where i was responsible for marketing communications delivered to stores and the channels that was executed through (POS)
Northwood High School
Grade 8 - 122000 - 2005
Varsity College2006 - 2008
Graphic & Web Design
Keyline Graphics2008 - 2009
Vega Brand School2011
SEO & SEM Certified